Apple has introduced Apple Vision Pro, its first-ever spatial computer that seamlessly merges digital content with the physical world, allowing users to remain present and connected to others.
Vision Pro creates an expansive canvas for apps that goes beyond the limitations of a traditional display, featuring a fully three-dimensional user interface controlled through natural and intuitive inputs such as the user’s eyes, hands, and voice. Powered by visionOS, the world’s pioneer spatial operating system, Vision Pro enables users to interact with digital content as if it were physically present in their surroundings. The innovative design of Vision Pro includes an ultra-high-resolution display system with 23 million pixels across two displays and custom Apple silicon in a unique dual-chip configuration, ensuring a real-time, immersive experience for users.
According to Tim Cook, Apple’s CEO, “Today marks the beginning of a new era for computing. Just as the Mac brought us personal computing and the iPhone introduced mobile computing, Apple Vision Pro introduces spatial computing. Built upon decades of Apple innovation, Vision Pro is years ahead of anything that has been created before, offering a revolutionary input system and countless groundbreaking innovations. It unlocks incredible experiences for our users and presents exciting new opportunities for our developers.”
Extraordinary New Experiences
Apple Vision Pro revolutionizes powerful personal computing by transforming the way users interact with their favorite apps, capture and relive memories, enjoy captivating TV shows and movies, and connect with others via FaceTime.
Infinite canvas for productivity and entertainment: visionOS boasts a three-dimensional interface that liberates apps from the constraints of a display, enabling them to coexist at any scale. Vision Pro empowers users to be more productive with limitless screen real estate, access to their preferred apps, and novel multitasking capabilities. With support for Magic Keyboard and Magic Trackpad, users can set up an ideal workspace or wirelessly bring the potent capabilities of their Mac to Vision Pro, creating an expansive, private, and portable 4K display with exceptionally clear text.
Engaging entertainment experiences: With dual ultra-high-resolution displays, Apple Vision Pro can turn any space into a personal movie theater, offering a screen that feels as wide as 100 feet along with an advanced Spatial Audio system. Users can enjoy movies, TV shows, and breathtaking three-dimensional films. Apple Immersive Video presents 180-degree high-resolution recordings with Spatial Audio, while users gain access to a captivating array of immersive videos that transport them to entirely new environments. Spatial computing paves the way for new types of games that can fully immerse gamers in novel worlds. Moreover, users can play over 100 Apple Arcade games on a screen as large as desired, complete with incredible immersive audio and support for popular game controllers.
Immersive Environments: With Environments, users can transcend the boundaries of physical rooms, entering dynamic and beautiful landscapes that aid focus or minimize clutter in busy spaces. A simple twist of the Digital Crown allows users to adjust their level of presence and immersion within an environment.
Memories come alive: Featuring Apple’s first-ever three-dimensional camera, Apple Vision Pro enables users to capture, relive, and immerse themselves in cherished memories with Spatial Audio. Every spatial photo and video carries users back in time, evoking the feeling of being present at special celebrations or memorable family gatherings. Users can access their entire photo library on iCloud and view their photos and videos at life-size scale, showcasing brilliant colors and exceptional details. Every Panorama shot taken on an iPhone expands and envelops the user, creating the sensation of standing in the exact location where the photo was captured.
Spatial FaceTime: With Apple Vision Pro, FaceTime calls embrace the user’s surroundings, representing participants in life-size tiles and incorporating Spatial Audio to replicate their actual positions. Users wearing Vision Pro during a FaceTime call are represented as a digital persona—an embodiment of themselves created using Apple’s advanced machine learning techniques—accurately reflecting their facial and hand movements in real time. Users can engage in shared activities like watching a movie, browsing photos, or collaborating on a presentation.
Expanded app experiences: Apple Vision Pro boasts an entirely new App Store where users can discover apps and content from developers, gaining access to hundreds of thousands of familiar iPhone and iPad apps that work seamlessly with the new input system for Vision Pro. Apple’s developer community can further leverage the powerful and unique capabilities of Vision Pro and visionOS to design brand-new app experiences and reimagine existing ones for spatial computing.
A Revolutionary Operating System and User Interface
Built upon decades of engineering innovation in macOS, iOS, and iPadOS, visionOS was purpose-built to support the low-latency demands of spatial computing. The result is a groundbreaking operating system that delivers robust spatial experiences, taking full advantage of the user’s surroundings and unlocking new possibilities at home and in the workplace.
visionOS features a brand-new three-dimensional interface that makes digital content appear and feel present in the user’s physical world. By dynamically responding to natural light and casting shadows, the system helps users gauge scale and distance. To enable navigation and interaction with spatial content, Apple Vision Pro introduces a completely novel input system controlled through the user’s eyes, hands, and voice. Users can browse apps simply by looking at them, tap their fingers to make selections, flick their wrists to scroll, or use voice commands to dictate actions.
Apple Vision Pro also incorporates EyeSight, an extraordinary innovation that facilitates users’ connection with those around them. When someone wearing Vision Pro interacts with others, the device becomes transparent, allowing the user to see others while simultaneously displaying their own eyes. When a user immerses themselves in an environment or engages with an app, EyeSight provides visual cues to others, indicating the user’s focus.
Breakthrough Design
Apple Vision Pro leverages Apple’s expertise and experience in designing high-performance products like Mac, iPhone, and wearables such as Apple Watch, resulting in the most advanced personal electronics device ever created. Achieving ambitious goals for performance, mobility, and wearability necessitated the use of the most advanced materials available.
Apple Vision Pro packs an astonishing amount of technology into a compact design. A single piece of three-dimensionally formed and laminated glass serves as an optical surface, acting as a lens for a wide range of cameras and sensors responsible for merging the physical and digital realms. The glass seamlessly blends into the custom aluminum alloy frame, which gracefully curves around the user’s face. The modular system allows for a tailored fit to accommodate various individuals. The Light Seal, made of a soft textile, comes in different shapes and sizes, flexibly conforming to the user’s face for a precise fit. Flexible straps ensure the audio remains close to the user’s ears, while the Head Band, available in multiple sizes, is knitted in three dimensions as a single piece, providing cushioning, breathability, and stretch. The band is secured with a simple mechanism, allowing for easy interchangeability between sizes and styles.
Unrivaled Innovation in Hardware
Apple Vision Pro is designed to deliver unparalleled computational performance in a compact wearable form factor. Featuring a revolutionary ultra-high-resolution display system built on Apple silicon, Vision Pro utilizes micro-OLED technology to fit 23 million pixels into two displays, each the size of a postage stamp, offering wide color gamut and high dynamic range. This technological breakthrough, combined with custom catadioptric lenses that ensure exceptional sharpness and clarity, delivers breathtaking experiences. Users with vision correction needs can utilize ZEISS Optical Inserts to ensure visual fidelity and precise eye tracking accuracy.
At the core of the Apple Vision Pro experience lies an advanced Spatial Audio system, creating the illusion that sounds emanate from the user’s surroundings and match the physical space. Two individually amplified drivers within each audio pod deliver Personalized Spatial Audio based on the user’s unique head and ear geometry.
In addition to the groundbreaking display and advanced audio capabilities, the high-performance eye tracking system in Apple Vision Pro utilizes high-speed cameras and a ring of LEDs that project light patterns onto the user’s eyes, enabling responsive and intuitive input.
These cutting-edge innovations are powered by Apple silicon in a unique dual-chip design. The M2 chip provides unparalleled standalone performance, while the brand-new R1 chip processes input from 12 cameras, five sensors, and six microphones, ensuring that content seamlessly integrates into the user’s visual field in real time. The R1 chip streams new images to the displays within an astonishing 12 milliseconds—eight times faster than the blink of an eye. Apple Vision Pro is designed for all-day use when connected to power and offers up to two hours of usage with its external, high-performance battery.
Industry-Leading Privacy and Security
Apple Vision Pro is built on a robust foundation of privacy and security, empowering users to maintain control over their data.
Optic ID, a secure authentication system, analyzes a user’s iris under various invisible LED light exposures, comparing it to the enrolled Optic ID data protected by the Secure Enclave to instantly unlock Apple Vision Pro. The user’s Optic ID data is fully encrypted, inaccessible to apps, and never leaves the device, ensuring it remains uncompromised on Apple servers.
Where a user gazes remains private while navigating Apple Vision Pro, and eye tracking information is not shared with Apple, third-party apps, or websites. Additionally, data from the camera and other sensors is processed at the system level, eliminating the need for individual apps to access a user’s surroundings to enable spatial experiences. EyeSight includes a visual indicator that clearly indicates to others when a user is capturing a spatial photo or video.
Pricing and Availability
Starting at $3,499 (U.S.), Apple Vision Pro will be available in early next year on apple.com and at Apple Store locations in the U.S., with availability expanding to more countries later in the year. Customers will have the opportunity to explore, experience, and personalize their Vision Pro fitting at Apple Store locations.
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