Nutshell Communications partners with Unity Foods

Nutshell Communications partners with Unity Foods

Nutshell Communications (Private) Limited has recently entered into a Communications and Strategic Engagements partnership with Unity Foods Limited, a prominent food producer and supplier in Pakistan’s food security system.

The agreement was signed at Nutshell Group’s Head Office by Farrukh Amin, CEO of Unity Foods Limited, and Muhammad Azfar Ahsan, Founder & CEO of Nutshell Group, in the presence of senior officials from both organizations, including Air Chief Marshal Sohail Aman (Rtd), Chief Executive Strategic Engagements, Nutshell Group; Lt Gen Omar Mahmood Hayat (Rtd), Chairman, Unity Foods Limited; Lt Gen Rizwan Akhtar (Rtd), Adviser Taqatwar Pakistan Program; Maj Gen Shahzad Naeem Khan (Rtd), Chief Public Affairs Officer, Nutshell Group; and Rabia Shoaib Ahmad, Director & Chief Operating Officer, Nutshell Group.

Speaking on the occasion, Farrukh Amin, CEO of Unity Foods Limited, said that the company is committed to ensuring food security in Pakistan by empowering farmers, implementing digital disruption, and developing an efficient farm-to-fork supply chain.

The partnership with Nutshell Communications will help promote the cause nationwide through its expertise in narrative building, leadership positioning, strategic engagements, media advocacy, and creating mass awareness about Unity Foods’ ambitions and initiatives.

Muhammad Azfar Ahsan, Founder & CEO of Nutshell Group, expressed his belief that the partnership between Unity Foods and Nutshell Communications will help create awareness of the mutual and national objective of ensuring food security in the country through effective communication channels and tools. He also praised Unity Foods’ program Taqatwar Pakistan, which aims to eradicate malnutrition in Pakistan for a brighter and more prosperous future for all.

Unity Foods Limited is a private company listed on the Pakistan Stock Exchange (PSX), producing various famous food brands including its flagship brand, Sunridge. Its initiative Taqatwar Pakistan is aimed at eradicating malnutrition in Pakistan and promoting a brighter future for the country