Tag: Ufone

  • Ufone celebrates week-long 72 years of Pakistan’s independence

    Ufone celebrates week-long 72 years of Pakistan’s independence

    ISLAMABAD: Ufone concluded its week-long Azaadi celebration on account of Pakistan’s 72 years of Independence with full patriotic fervor.

    The entire organization participated with immense passion and reflected their love for Pakistan. Activities for Azaadi Week carried on for the entire week.

    The company portrayed true patriotism through a series of activities aligned nationwide across Ufone offices ensuring that the spirit of Independence was felt throughout.

    Each activity allowed employees to connect with the rich culture and heritage of the country, enabling them to demonstrate their affection for their beloved homeland.

    In addition, to celebrate the 72nd Independence of Pakistan honoring the spirit of freedom, Ufone set free 72 pigeons into the free sky of Islamabad.

    On this occasion, President and CEO of Ufone, Rashid Khan along with Executive Management Team hoisted the national flag, employees sang the national anthem and vouched to serve their countries to the best of their abilities.

    The telecom operator has always taken great pride in the heritage and traditions of Pakistan; the brand has focused on appreciating the individuality and strength of every Pakistani.

    Through its various campaigns, Ufone has always identified unique and strong Pakistanis who have made a mark for themselves along with making their country proud.

  • Ufone wins silver trophy at Effie Awards

    Ufone wins silver trophy at Effie Awards

    KARACHI: Ufone has been awarded with a prestigious silver trophy at the Effie Pakistan Awards 2019, in the category of ‘Sustained Success’ for its Super Card Communication Campaigns.

    The awards, held around the world annually, celebrate companies with outstanding marketing communications ideas.

    Winning an Effie symbolizes a great sense of achievement for marketers, and Ufone is proud to have won for their Super Card campaigns, a statement said on Saturday.

    The sustained success category, unlike business category specific awards, is a special category in which products or services which have sustained success for three or more years are awarded for their continued success and overall excellence in business results and brand KPI success.

    Ufone won the award for its Super Card Communication. Over three years, Ufone Super Card, through it insightful communication has enabled the company to build trust with customers and become the benchmark for all in one bundle cards in the industry, and now owns the convenience positioning in consumers minds.

    Ufone Super Card campaigns were built around the concept of “befikri” or the peace of mind that it provided customers.

    The Ufone marketing team and JWT, together searched for real life stories, and insights from all across Pakistan, in order make the award winning campaigns over a three year period.

    The campaigns showed how our real customers used Super Card to achieve their full potential.

    The Effie Awards recognize forms of marketing communication that contribute to a brand’s success.

    Any idea driven by any marketing communications medium is eligible for an Effie, as long as results are proven.

    The not-for-profit initiative between Pakistan Advertisers Society and Effie Worldwide spotlights marketing ideas that work and encourage thoughtful dialogue about the drivers of marketing effectiveness.

    Winners demonstrate excellence in four key areas: definition of objectives, strategic development, creative execution, and measurement of results.

  • Ufone celebrates 18th anniversary

    Ufone celebrates 18th anniversary

    ISLAMABAD – Ufone, a leading Pakistani telecom company, celebrated its 18th anniversary with enthusiasm at the Ufone Tower in Islamabad and various offices nationwide.

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