Katy Perry’s latest musical chapter is officially underway with the release of her new single “Woman’s World” late Thursday.
As millions of fans worldwide stream and purchase the fresh track, and its high-budget music video garners attention, an unexpected resurgence has occurred with one of her classic hits.
In the past week, streams of Perry’s iconic “Firework” skyrocketed by an astonishing 249% compared to the previous period. According to Luminate, via Billboard, the dance-pop anthem amassed 1.8 million plays during the recent tracking period.
Sales of “Firework” also saw a significant uptick, with Americans purchasing 500 copies last week. This marks a 186% increase from the prior frame. The renewed interest in the decade-old song has been notably high, driven by its perennial association with the Fourth of July celebrations.
“Firework,” known for its vibrant and explosive energy, becomes a seasonal favorite every summer. The tracking week ending on Thursday, July 4, captured the peak of this annual trend, as listeners and buyers gravitated towards the track to complement their holiday festivities.
The song’s popularity likely remained strong in the days following Independence Day, though the complete data from Luminate has yet to be fully compiled and released.
Despite the impressive surge in streams and sales, “Firework” did not make a return to the American music charts. It fell short of re-entering any Billboard lists this time around, unlike some other Fourth of July staples that managed to make comebacks. This outcome is somewhat disappointing given the song’s significant growth in consumption.
As “Woman’s World” continues to make waves, Katy Perry’s influence on the pop landscape is undeniable. Her ability to reignite interest in her past hits while introducing new music demonstrates her enduring appeal and the loyalty of her fanbase. While “Firework” didn’t chart this time, its explosive resurgence is a testament to its lasting impact and timeless connection to American culture.