Kim Kardashian has once again left the internet buzzing—this time with a viral AI-generated video that captured the imagination of her fans and ignited a storm of speculation. The 44-year-old reality star and fashion mogul stunned her fans on Saturday, July 11, by reposting an AI-generated clip to her Instagram Stories that humorously depicted her smashing a glass display to steal a coveted Hermès Birkin bag.
The digitally-created video, originally shared by an AI meme account, featured the caption “birKIM”—a clever play on Kim’s name and the iconic luxury handbag. Dressed in the same head-turning outfit she wore at Paris Fashion Week, Kim is seen in the video confidently smashing the display case, instantly sparking fan theories about whether she had anything to do with the recent record-breaking Birkin sale.
The buzz followed real-world events, as the most expensive Hermès Birkin bag to date was sold at auction for an eye-popping €8.6 million on Thursday, July 10. The timing of Kim’s repost led many fans to question whether she had secretly purchased the high-profile piece.
Fans wasted no time flooding Kim’s DMs with questions, praise, and playful accusations. “Are you the winner of the first Birkin bag?” one user asked eagerly. Another chimed in, “Please tell me you bought that Birkin. Would be BAD ASS.” A third, clearly overwhelmed, commented with a crying emoji, “Did you buy Jane Birkin’s Birkin!!?”
Adding to the fan frenzy, someone else wrote, “Kim, for real—did you buy the original Birkin??? Or should I stop blaming you every time I lose an auction?”
Though Kim has yet to confirm or deny whether she’s the mystery buyer, her repost of the AI video has only fueled the flames. Whether or not she owns the legendary handbag, fans agree on one thing: Kim knows how to keep them guessing, entertained, and talking.
From her cutting-edge style to her internet-savvy antics, Kim continues to captivate her fans—even when it’s all in the name of AI-generated fun.