Kylie Jenner is bringing back her iconic King Kylie era, much to the delight of longtime fans. The beauty mogul and reality TV star took to Instagram on Friday to share a nostalgic look into her past — complete with vibrant hair colors and early glam aesthetics that defined her signature style in 2016.
In the post, the 28-year-old founder of Kylie Cosmetics revealed she had stumbled upon her old phone, writing, “Found my phone from 2016. I can’t believe I never posted these!!!”
The carousel of photos featured a young Kylie posing with her mother, Kris Jenner, along with snapshots of her famous pink hair and rainbow braid looks that once dominated social media. Fans immediately flooded the comments with excitement and admiration. One fan gushed, “The pink hair was EVERYTHING!” while another commented, “The rainbow braid hair is unbelievably iconic.”
Kylie also used the post to remind followers about the launch of her latest beauty line, writing, “The King Kylie Collection launches tomorrow at 12PM PT on kyliecosmetics.com.”
The relaunch marks a nostalgic return to the bold, colorful aesthetics that first made Kylie a beauty trendsetter. Alongside her cosmetic comeback, she has also surprised fans by debuting her new music track Fourth Strike, signaling a new creative chapter in her career.
With The King Kylie Collection, Jenner is blending nostalgia with modern glamour — proving that the King Kylie era is officially back.