Nothing has officially confirmed that its next flagship true wireless stereo (TWS) earbuds will be called Nothing Ear (3), marking a return to numerical naming after customer feedback on the previous release.
The company’s TWS journey began with the Ear (1) in 2021, followed by the Ear (2), which refined sound quality and added advanced features.
However, the third entry in the series was simply named Ear, dropping the numbering system entirely. While the move was intended to simplify branding, it ended up confusing buyers who struggled to distinguish between models.
Acknowledging the issue, Nothing has now decided to reintroduce sequential numbering, even if it means a small inconsistency. Technically, the Ear (3) is the fourth product in the lineup, but the brand hopes that a clear numerical system will eliminate confusion going forward.
Andrew Freshwater, Head of Global Smart Products Marketing at Nothing, explained the change in direction: “We listened to feedback regarding naming and understood that it was important for users to return to the straightforward numerical order we had attributed to Ear (1) and Ear (2).”
The Nothing Ear (3) is expected to launch soon, though the company has not yet revealed an official release date or detailed specifications. Based on Nothing’s track record, fans can anticipate improvements in audio performance, active noise cancellation, and battery life. The company has built a reputation for delivering sleek designs with its transparent hardware aesthetic, and the new earbuds are likely to follow the same design philosophy.
Nothing has also been actively expanding its product ecosystem, including smartphones like the Nothing Phone (2) and budget-friendly sub-brand CMF by Nothing. With the Ear (3), the company looks to strengthen its position in the competitive TWS market, where rivals like Apple, Samsung, and Sony continue to dominate.
For now, anticipation is building as Nothing prepares to unveil its latest earbuds. If the Ear (3) can combine stylish design with advanced features and a clearer branding strategy, it may well become one of the most sought-after audio devices of 2025.