Karachi, December 12, 2024 – The Pakistan Banks Association (PBA) has appointed Symmetry Group Limited to spearhead the transformation of its digital channels, aiming to modernize and enhance its digital presence.
In a communication shared with the Pakistan Stock Exchange (PSX) on Thursday, Symmetry Group announced its collaboration with PBA. As the representative body for banks operating in Pakistan, PBA plays a critical role in coordinating the efforts of the country’s banking industry. By partnering with Symmetry Group, PBA seeks to strengthen its digital ecosystem and better serve its stakeholders.
Symmetry Group Limited is a leading digital technology and experiences company renowned for its expertise in transforming and digitalizing core business functions. The company’s services encompass digital strategy, transformation, artificial intelligence, digital commerce, data science, mobility, retail research, and interactive marketing. This partnership underscores Symmetry Group’s commitment to driving innovation across various industries.
This announcement comes on the heels of another strategic collaboration. Earlier, Symmetry Group revealed that it has been chosen by ONIC (Digital Technology Managed Services Pvt. Limited) to revolutionize its digital presence in Pakistan. This partnership aims to position ONIC as a trailblazing digital telecommunications brand in the country.
ONIC is a joint venture between Circle Life, a Singapore-based technology firm, and e& (formerly Etisalat), a leading telecommunications provider in the MENAP region. Operating as the digital brand of Pak Telecom Mobile Limited, ONIC focuses on delivering innovative telco solutions tailored to the evolving needs of Pakistani consumers.
Circle Life is globally recognized for its expertise in telco transformation, assisting Mobile Network Operators (MNOs) in launching and managing digital telco brands. e&, on the other hand, provides cutting-edge connectivity solutions across the Middle East, North Africa, and Pakistan. The collaboration between these two entities underscores a shared vision for delivering advanced, consumer-centric digital services.
With its extensive portfolio and expertise, Symmetry Group is well-positioned to drive both partnerships to success. These initiatives reflect a broader commitment to leveraging digital technology for enhanced customer experiences and operational efficiency across diverse sectors.