Taylor Swift is making her enthusiasm for Team USA known as the 2024 Paris Olympics approach. The 34-year-old pop sensation’s song “Ready for It?” has been prominently featured in NBC’s latest promotional video, underscoring her support for the American athletes competing this year.
On Saturday, July 27, Taylor Swift took to Instagram Stories to share the Olympic-themed clip, captioning it with her excitement: “So ready to scream at my TV cheering for these athletes.” Her post reflects the high energy and anticipation surrounding the Games, as well as her personal investment in the success of Team USA.
NBC Olympics also amplified the buzz by sharing the promotional video on their official X (formerly Twitter) account. The tweet read, “Baby Let The Games Begin. WeAreReadyForIt,” and tagged Swift in a nod to her involvement. The network also teased viewers with a note about the primetime broadcast: “Primetime in Paris: 8/7c on NBC and Peacock ParisOlympics.”
The video opens with a dramatic zoom-in on the Eiffel Tower, setting the stage for the Olympics in Paris. As the camera pans over the iconic landmark, Taylor Swift’s energetic anthem, “READY FOR IT?,” performs live from The Eras Tour, providing a fitting soundtrack for the visuals of Team USA athletes, including NBA star LeBron James.
The clip’s dynamic use of Swift’s lyrics, “Baby let the games begin… In the middle of the night/ In my dreams… Baby let the games begin!” complements the visuals, building excitement for the Games. The video culminates with another breathtaking shot of the Eiffel Tower illuminated at night, leaving a lasting impression on viewers.
Taylor Swift’s involvement has been well-received by fans worldwide, adding a pop culture twist to the excitement surrounding the Olympic Games. With her support, Team USA has yet another reason to look forward to their performances in Paris this summer.