Taylor Swift sent fans into a frenzy with a new countdown on her official website, sparking widespread speculation about what the pop superstar had planned.
The 35-year-old Love Story hitmaker set a timer to end on November 24 at 11 a.m. ET, prompting Swifties to flood social media with guesses. Many fans hoped the countdown would reveal the “Opalite” music video announcement, inspired by the Christmas-themed poster accompanying the timer.
Others expressed excitement for potential merchandise restocks from her recent The Life of a Showgirl merch drop, which had sold out almost immediately. Some fans also hoped for special variants of her albums, tweeting, “Pls be the variants, pls be the variants.”
When the countdown concluded, it unveiled a surprise holiday-themed vinyl collection for Swift’s latest album. The limited edition holiday variants are available for just 24 hours, sending fans rushing to secure their favorite editions before they sell out.
While the vinyl announcement thrilled Swifties, many are still hoping for the Opalite music video release, which is widely speculated to debut around Christmas.
Taylor Swift continues to captivate her global fanbase, combining exclusive collectibles with cryptic teasers that keep her audience eagerly engaged. Fans are expected to share their purchases online, creating trending hashtags and increasing the hype around Swift’s holiday collection. Limited availability ensures demand will skyrocket, making these vinyls highly sought-after collector’s items.