Taylor Swift’s record-breaking Eras Tour, which began on March 17, 2023, concluded on December 8, 2024, after an extraordinary 149 shows, leaving a lasting mark on the music industry. With over 4 million attendees, a three-hour setlist featuring 40 songs, and sections dedicated to her 10 iconic albums, the tour was nothing short of a global phenomenon.
The Eras Tour not only became the highest-grossing tour of all time, but it also cemented Taylor’s place as the first billionaire whose wealth stems primarily from music, making her the world’s richest female musician. From addressing personal heartbreaks to navigating political controversies, the $1 billion tour had its share of drama both on and off stage.
The idea for the Eras Tour was born while Taylor was working on her 2022 album Midnights. Unlike her previous tours, this one featured dedicated sections for each of her 10 albums, creating a unique storytelling experience. In the official Eras Tour book, released on November 29, 2024, Taylor recalled sharing her vision: “We’re going to call it the Eras Tour, and each album will have its own chapter, its own world.”
Performing 45 songs over 3.5 hours while maintaining flawless choreography required immense physical preparation. Taylor underwent six months of rigorous training, guided by her personal trainer. In an interview with TIME, she revealed, “Every day, I would run on the treadmill, singing the entire setlist out loud.”
Taylor’s personal life also made waves during the tour. Her public breakup with Joe Alwyn, followed by a brief relationship with Matty Healy, dominated headlines in early 2023. By summer, her romance with NFL star Travis Kelce captivated fans and remains a topic of interest.
The tour attracted royalty and celebrities alike. Prince William, Princess Charlotte, and Prince George attended her Wembley show, sharing a viral selfie. Other notable attendees included Ed Sheeran, Tom Cruise, Ice Spice, and Florence Welch.
Despite its success, the tour faced challenges, including the cancellation of three Vienna shows due to terror threats. True to her generous reputation, Taylor made significant donations to causes such as hurricane relief throughout the tour.
The Eras Tour was a historic celebration of music, resilience, and artistry, leaving an unforgettable legacy for Swifties worldwide.