Just weeks after hitting store shelves, Apple’s iPhone 17 series is proving to be a major success story.
According to a new report from Counterpoint Research, sales of the latest iPhone lineup were 14% higher than the iPhone 16 series during the first 10 days of release in both China and the United States.
iPhone 17 Series Sees Strong Global Momentum
The report highlights that the iPhone 17 Pro and iPhone 17 Pro Max models have recorded a 12% sales increase compared to their predecessors—the iPhone 16 Pro and 16 Pro Max. The standard iPhone 17 has performed even better, showing a remarkable 31% rise in demand, making it one of the most popular models in the lineup.
Apple’s iPhone 17 Air, which replaces the previous iPhone 16 Plus, is also seeing improved traction in key markets, reflecting strong interest across the entire range.
iPhone 17 Pro and Pro Max Price Overview
Apple iPhone 17 Pro
256GB + 12GB RAM – €1,299 / £1,099
512GB + 12GB RAM – €1,549 / £1,299
Apple iPhone 17 Pro Max
256GB + 12GB RAM – ₹149,900
Why iPhone 17 Sales Are Surging
Counterpoint analysts credit the impressive sales performance to several factors, including enhanced design, upgraded performance, and new AI-powered features. Another key reason is that many users who purchased iPhones during the COVID-19 era are now reaching their natural upgrade cycle, further boosting sales.
With a strong start and rising consumer demand, the iPhone 17 series is not only outperforming its predecessor but also positioning Apple for another record-breaking year in 2025.