Motorcycle sales jump in June 2026 despite higher fuel prices

PAMA data shows strong year-on-year growth led by Atlas Honda, Pak Suzuki and Sazgar Engineering.

Motorcycle and three-wheeler sales in Pakistan recorded strong growth in June 2026, even as consumers continued to face elevated fuel costs.

The latest figures released by the Pakistan Automotive Manufacturers Association (PAMA) show that total sales reached 178,508 units during the month, compared with 138,509 units in June 2025, reflecting a 29 percent year-on-year increase.

On a monthly basis, sales also improved by 4 percent from 172,433 units sold in May 2026, indicating that demand remained resilient despite rising transportation expenses.

Atlas Honda Retains Market Leadership

Atlas Honda Limited (ATHL), the country’s largest motorcycle manufacturer, continued to dominate the market. The company sold 152,153 motorcycles in June 2026, up from 115,286 units in the same month last year.

This represents a 32 percent year-on-year increase, while sales were also 1 percent higher than in May 2026. The performance highlights the continued popularity of Honda motorcycles among commuters and small business owners.

Pak Suzuki Posts Healthy Gains

Pak Suzuki Motor Company (PSMC) also reported improved sales. The company sold 3,431 motorcycles in June 2026, compared with 2,665 units a year earlier, registering a 29 percent annual increase.

However, PSMC’s monthly sales slipped slightly by 1 percent from 3,452 units recorded in May 2026.

Sazgar’s Three-Wheeler Sales Double

Unlike Atlas Honda and Pak Suzuki, which manufacture motorcycles, Sazgar Engineering Works Limited (SAZEW) operates in the three-wheeler segment. The company sold 3,267 units in June 2026, compared with 2,435 units in June 2025.

Sales surged 34 percent year-on-year and nearly 100 percent month-on-month, making Sazgar one of the strongest performers in the category.

Industry Outlook

According to PAMA, cumulative sales of motorcycles and three-wheelers in FY26 reached 1.97 million units, showing an overall 30 percent increase from the previous fiscal year.

The latest data suggests that demand for affordable personal transportation remains strong in Pakistan. Despite higher petrol prices and broader economic pressures, consumers continue to rely on motorcycles and three-wheelers for daily commuting and commercial use, supporting the sector’s steady recovery.