Pakistan’s Nexa Robots is seeking deeper Chinese technology cooperation as it works to localise software, AI and service robot solutions.
Pakistan’s Nexa Robots is looking to deepen its cooperation with Chinese technology and manufacturing companies as it expands the country’s emerging service robotics sector. The company is working to build local expertise in software, artificial intelligence (AI) and systems integration while continuing to source essential hardware from China.
Nexa Robots founder and CEO H.M. Hafeez said the company’s immediate priorities include stronger technology partnerships, access to critical components and assistance in adapting robotic solutions to Pakistan’s market requirements. He also highlighted joint product development with Chinese firms as an important opportunity for future growth.
Nexa Robots Targets Local Robotics Development
According to Hafeez, strategic investment and financing could further accelerate Nexa Robots’ expansion. Such support could enable businesses to access robots through leasing arrangements or a robotics-as-a-service model, potentially reducing the upfront cost of automation.
The company currently distributes service robots from Shenzhen-based Pudu Robotics in Pakistan. One of its notable deployments is at Minhaj University Lahore, where service robots have been operating in the admissions office and library.
The robots are used regularly to assist with reception, visitor guidance and information services. Nexa Robots has also progressed beyond demonstrations and pilot projects, securing paid deployments among customers in hospitality, education and other service-oriented sectors.
Pakistan’s Robot Market Still Developing
Despite growing interest, Pakistan’s service robotics industry remains at an early stage. Hafeez pointed to relatively low labour costs, economic uncertainty and businesses’ reluctance to make large technology investments as some of the key challenges limiting wider adoption.
He also stressed that successful robot deployment requires trained personnel, maintenance services, software integration and dependable technical support. Businesses must therefore evaluate whether automation can deliver sufficient returns under real operating conditions.
For restaurants and hotels using robots extensively, Hafeez estimated that businesses could potentially target a payback period of around one to two years, while less intensive applications may require more time.
Localisation Could Expand in Future
Nexa Robots has started initial localisation efforts in Pakistan, concentrating on software, AI and systems integration while obtaining major hardware and components from China.
The company plans to develop and validate prototypes locally before initially manufacturing them in China. If production volumes and costs become commercially viable, assembly and selected component manufacturing could gradually shift to Pakistan.
The developments come as the World Robot Conference 2026 begins in Beijing, with its accompanying exhibition expected to showcase more than 2,000 exhibits from over 300 exhibitors across sectors including healthcare, retail, catering and logistics.