Economic Survey says average price per GB reaches Rs34.4, while Pakistan remains among the world’s cheapest mobile data markets
ISLAMABAD: The average cost of broadband data in Pakistan has risen by nearly 35% over the past three years, although the country continues to rank among the world’s most affordable mobile internet markets, according to the Economic Survey of Pakistan 2025-26.
The survey revealed that the average price of broadband data increased to Rs34.4 per GB in fiscal year 2025-26, up from Rs25.5 per GB in FY2022-23, reflecting a rise of approximately 35% amid growing demand for digital connectivity.
Despite the recent increase, mobile data remains significantly cheaper than it was several years ago. The average cost stood at Rs77.10 per GB in FY2017-18, meaning broadband prices have declined by nearly 56% over the past eight years.
According to the survey, one of the Pakistan Telecommunication Authority’s (PTA) primary strategic objectives is to ensure the availability of affordable, high-quality telecommunications services while allowing operators and investors to earn sustainable returns on their investments.
The government noted that Pakistan continues to offer some of the world’s lowest telecommunications tariffs, supported by a competitive market environment and proactive regulatory policies aimed at expanding digital access.
The survey stated that 1 GB of mobile broadband data costs around US$0.12 in Pakistan, making it the cheapest in the region and the sixth-cheapest globally.
Official data also shows that the long-term trend remains firmly downward despite the recent price adjustments. Broadband data prices have fallen from Rs77.1 per GB in FY2017-18 to approximately Rs34.3 per GB during July–December FY2025-26, highlighting the sustained reduction in internet costs over time.
The government attributed the affordability of broadband services to increased competition among telecom operators, regulatory reforms and continued investment in digital infrastructure, which have expanded internet coverage and improved access across the country.
Officials said maintaining affordable digital connectivity remains central to Pakistan’s broader digital transformation agenda, supporting financial inclusion, e-commerce, online education, e-government services and innovation-driven economic growth.
Industry analysts believe that while recent price increases may reflect rising operational costs and network expansion, Pakistan’s comparatively low mobile data tariffs continue to provide a competitive advantage in accelerating internet adoption and strengthening the country’s digital economy.
