Samsung Electronics is reportedly preparing to enter the growing market for artificial intelligence (AI) chips designed for personal computers, with a new processor aimed at powering next-generation AI workloads.

According to a report from South Korea, the company is developing an AI accelerator chip codenamed Gaia, which is expected to enter mass production next year.

Samsung AI chip targets PC Edge AI

The report says Samsung’s Gaia chip will be manufactured using a 4-nanometre process and feature an optimised neural processing unit (NPU) architecture to improve AI performance and power efficiency on PCs.

The processor is reportedly designed for Edge AI computing, allowing AI tasks to run locally on devices instead of relying on cloud-based processing.

Prototypes reportedly sent to major customers

Samsung has allegedly supplied prototype versions of the Gaia chip to several major customers for evaluation, although the companies involved were not identified.

If development proceeds as planned, Samsung is expected to begin large-scale production of the AI accelerator in 2027.

The company has not officially confirmed the project.

Chip could expand beyond PCs

In addition to AI-powered PCs, the report claims the Gaia processor is also being developed for the emerging physical AI sector, including robots and other intelligent devices.

The chip is said to focus on delivering strong performance per watt, a key metric for AI hardware designed to handle demanding workloads while maintaining energy efficiency.

Samsung expands AI ambitions

The reported project reflects Samsung’s broader efforts to strengthen its position in the rapidly growing AI semiconductor market, where demand for dedicated AI processors continues to rise across consumer electronics, enterprise computing and robotics.

Samsung has yet to disclose technical specifications, performance targets or an official launch timeline for the Gaia chip.