KARACHI: Pakistan Customs on Wednesday destroyed huge quantity of counterfeit products worth Rs120 million in order to enforce laws related to intellectual property rights.
The counterfeit goods have impacted around Rs60 million duty and taxes.
Dr. Arsalan Subuktageen, Director General, IPR said that smuggled goods were hurting the national economy.
“The destruction of seized counterfeit products will help multinational companies,” he added.
This is the first such action of destroying counterfeit products by customs authorities.
There counterfeited products were of leading brands. The multinational companies are paying duty and taxes on manufacturing and sales of such products.
On the occasion, Ali Yousuf, Manager, Unilever Pakistan Limited said that it was priority to provide standard products to consumers.
He said that the action was conducted with the help of Unilever.