Karachi, December 4, 2023 – Leading ride-hailing company inDrive has joined forces with Vlektra, an innovative electric vehicle (EV) manufacturer, to introduce electric bikes to its fleet in Pakistan. This collaboration represents a significant advancement in the nation’s transportation sector, steering it towards a sustainable future.
As the first company in Pakistan’s ride-hailing industry to integrate EVs into its fleet, inDrive demonstrates a collective commitment to combating pollution and fostering environmental sustainability. The move aims to reduce carbon emissions, promoting a greener mode of travel.
Roman Ermoshin, Director of the APAC region at inDrive, expressed excitement about the partnership, stating, “This collaboration signifies our commitment to sustainability and innovation in Pakistan. Together, we’re pioneering change in sustainable transportation.”
Fatiq Bin Khursheed, Co-founder of Vlektra, echoed this sentiment, emphasizing that the partnership introduces electric vehicles for sustainable mobility, setting a new eco-conscious standard in the region.
Beyond the introduction of EVs, inDrive has launched a contest to promote awareness about EVs and environmental sustainability. The contest will reward top-performing drivers with free EV bikes, encouraging a shift towards sustainable transportation and educating the public about the benefits of EV technology.
This strategic partnership between inDrive and Vlektra is poised to set a precedent in the transportation industry. By introducing EV bikes and conducting educational initiatives, they aim to lead Pakistan towards a cleaner, more sustainable future.
inDrive is a global ride-hailing platform founded in 2013, operating in over 450 cities across 46 countries. It provides a safe and convenient alternative to traditional taxis and ride-hailing services, using a unique algorithm for fair and transparent pricing based on real-time demand and market conditions.
Founded in 2021, Vlektra is a Pakistani startup revolutionizing the transportation landscape with eco-friendly and sustainable electric vehicle solutions. Committed to reducing Pakistan’s carbon footprint, Vlektra offers a range of electric bikes and scooters designed for urban commuting and everyday use.